top of page
Search

GM Abandons IROC-Z Trademark


October 11, 2019

--

GM recently abandoned its trademark application for IROC-Z, leaving consumers wondering whether the iconic Chevrolet Camaro will ever make a reappearance.


The IROC-Z Camaro was last released in 1990, and since then GM has let the name slide. IROC, an acronym for the International Race of Champions, originally denoted a U.S. racing series in which drivers raced identical cars on road courses and NASCAR speedways. In the 1990s, the Camaro became the choice IROC vehicle.


Complicating matters for GM, IROC-Z is already listed as an active trademark. The trademark was filed in 2017 by a company called 6LE Design, which, according to GM Authority, is now bankrupt.

Authors: Larissa Fulop and Daniela Cerrone

 
 
 

ความคิดเห็น


ไม่สามารถแสดงความคิดเห็นในโพสต์นี้ได้แล้ว เพื่อรับทราบข้อมูลเพิ่มเติม โปรดติดต่อเจ้าของเว็บไซต์
  • X
  • LinkedIn Icon (Goodmans IP)
  • Goodmans Intellectual Property Web

Keep in touch:

  • X
  • LinkedIn Icon (Goodmans IP)
  • Goodmans Intellectual Property Web
Goodmans LLP, Law, Lawyers

333 Bay Street, Suite 3400, Toronto, ON

© 2019 Goodmans LLP. All right reserved.

bottom of page